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Innovation and technology

Flexibility at Genentech: Developing Versatile Domain Experts and Deploying Flexible Resources at One U.S. Medical Affairs Unit

The Genentech Spectrum case is about infusing flexibility in a medical unit of a global biotechnology company. The pr...

Berkeley Haas Case Series  
Strategy

Cannabusiness in Washington D.C.

The cannabusiness case study focuses on entrepreneur Corey Barnette, owner of cultivation center District Growers and...

Berkeley Haas Case Series  
Leadership

Virgin America

This case illustrates how Virgin America, founded in 2007, craved a niche of dedicated urbanite-flyers in the highly ...

Berkeley Haas Case Series  
Social enterprise

Sanergy: Tackling Sanitation in Kenyan Slums

This case centers on Sanergy, a five-plus-year-old hybrid organization, that has become a high profile, high growth, ...

Berkeley Haas Case Series  
Sustainability

Levi Strauss & Co.: Driving Adoption of Green Chemistry

This case examines the challenges and opportunities faced by Levi Strauss & Co. (LS&Co.) as it attempts to help estab...

Berkeley Haas Case Series  
Innovation and technology

Innovation @ ENEL: From Monopoly Power to Open Power

Enel is an innovative Italian energy utility that is undergoing rapid change. Technically the company has enthusiasti...

Berkeley Haas Case Series  
Social enterprise

Single Stop USA: Scaling the Model

The Single Stop USA case focuses on a nonprofit organization that supported low-income people and families build econ...

Berkeley Haas Case Series  
Sustainability

Patagonia: Driving Sustainable Innovation by Embracing Tensions

This case study examines the tensions that arise when Patagonia simultaneously pursues sustainability and quality obj...

Berkeley Haas Case Series  
Social enterprise

groupelephant.com: Going 'Beyond Corporate Purpose'

The groupelephant.com (formerly EPI-USE) case focuses on CEO Jonathan Tager as he grapples with implementing and sust...

Berkeley Haas Case Series  
Entrepreneurship

Back to the Roots Ventures (BTTR)

This case study focuses on Back to the Roots (BTTR), a company started by two founders while they were still students...

Berkeley Haas Case Series  
Social enterprise

Revolution Foods: Expansion into the CPG Market

The Revolution Foods (RevFoods) case study focuses on a fast growing, $100 million for profit organization, that has ...

Berkeley Haas Case Series  
Social enterprise

Maddie's Fund: Building Community and Collaboration Against All Odds

The Maddie's Fund case study focuses on the organization's collaborative philosophy and its system-level strategy of ...

Berkeley Haas Case Series  
Innovation and technology

HCL's Digital Open Innovation: Enhancing Business Model Effectiveness through Talent and Customer Acquisition, Development, and Retention

This case study provides an illustration of how the intersection of new digital technologies--mobile devices, cloud c...

Berkeley Haas Case Series  
Entrepreneurship

Nimble Storage: Scaling Talent Strategy Amidst Hyper-Growth

The Nimble Storage case study tells the story of a rapidly growing storage startup in Silicon Valley. The key protago...

Berkeley Haas Case Series  
Entrepreneurship

Resilience at InterMune: A Journey Through the Valley of the Shadow of Death

This case study is about a California-based biotechnology company that has experienced many ups and downs throughout ...

Berkeley Haas Case Series  
Social enterprise

Fair Trade USA: Scaling for Impact

This case study focuses on Fair Trade USA, the leading third-party certifier of fair trade products in North America ...

Berkeley Haas Case Series  
Entrepreneurship

3D Robotics: Disrupting the Drone Market

This case study focuses on 3D Robotics, a drone company with UAV platforms. The case study focuses on what 3DR should...

Berkeley Haas Case Series  
Sustainability

Fish Friendly Farming: Water, Wine, and Fish - Sustainable Agriculture for a Thirsty World

This case study focuses on Fish Friendly Farming, part of a nonprofit organization, the California Land Stewardship I...

Berkeley Haas Case Series  
Social enterprise

Deborah Cullinan and Yerba Buena Center for the Arts

The case study describes the work of Deborah Cullinan during her tenure as executive director of Intersection for the...

Berkeley Haas Case Series  
Social enterprise

The Energy Foundation: Catalyzing and Adapting Networks in China

The Energy Foundation China case study focuses on EF China's history, network culture and processes, and how the orga...

Berkeley Haas Case Series  

Berkeley Haas Case Series

A new collection of business case studies from Berkeley Haas

The aim of the Berkeley Haas Case Series is to incite business innovation by clarifying disruptive trends and questioning the status quo.

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