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Sustainability

Plant-Based Protein Marketing: Lessons for Future Alternative Meat Products

Beyond Meat was founded in 2009 to fight climate change. Despite established competitors, Beyond Meat became a big pl...

Berkeley Haas Case Series  
Finance

Digital Microlending: Predatory or Prudent?

In many developing economies, potential borrowers lack traditional credit histories, bank records, collateral, or ste...

Berkeley Haas Case Series  
Sustainability

How Can Dairy Producers Reduce Methane? A Climate Investment Dilemma Across Global Dairy Systems

In 2026, a European food company committed to reducing methane emissions faced the challenge of how to reduce emissio...

Berkeley Haas Case Series  
Diversity

The Catalyst Co. Conundrum: A Case Study in Navigating Organizational Equity

Catalyst Co., a fast-growing sustainable logistics software firm, faced a reputational crisis. A young engineer’s vir...

Berkeley Haas Case Series  
Sustainability

Nature’s Promise, Nature’s Problem: Can Carbon Removal Deliver on Its Climate Potential?

In 2024, a wildfire demolished a Northern California forest enrolled in an offset program, meaning a corporation had ...

Berkeley Haas Case Series  
Social enterprise

Pogo Park: Revitalizing a Neighborhood by Empowering Residents to Design, Build, and Operate a Park

This case explores the evolution of Pogo Park, a nonprofit organization in Richmond, California’s Iron Triangle neigh...

Berkeley Haas Case Series  
Finance

Using Iterative Financial Modeling to Build an Internal Consensus on Staffing at LifeLong Medical Care

The LifeLong Medical Care case is about developing financial models for a Bay-area health care organization. The prot...

Berkeley Haas Case Series  
Innovation

Fortuna Düsseldorf: Disrupting Soccer’s Global Business Model with “Fortuna Für Alle!”

Iconic German club Fortuna Düsseldorf is attempting to disrupt global soccer by offering free entry to its home games...

Berkeley Haas Case Series  
Social enterprise

Global Strategies and NoviGuide: Options for Scaling an Innovative Global Health Technology

Dr. Joshua Bress, President of Global Strategies, understands his nonprofit’s mission firsthand having worked as a pe...

Berkeley Haas Case Series  
Diversity

The DEI Dilemma: When Purpose Meets Politics

Respected Diversity, Equity, and Inclusion (DEI) leader Rachel Williams is a nationally recognized voice with decades...

Berkeley Haas Case Series  
Leadership

Deciphering the Strategist

What sets the best business leaders apart? How did they develop their strategic acumen? What knowledge, skills, and p...

Berkeley Haas Case Series  
Entrepreneurship

Behind the Scenes of a YouTube Mega-Hit: Baby Shark, The Pinkfong Company, and What’s Next

This case follows The Pinkfong Company from its founding through the birth of its YouTube mega-hit, Baby Shark. Along...

Berkeley Haas Case Series  
Sustainability

Ørsted: Co-Creating a People Positive Framework for the Renewable Energy Transition

While the world needs to triple renewable energy capacity by 2030 to meet climate goals, community opposition has bec...

Berkeley Haas Case Series  
Strategy

Karya: Elevating Ethical Data for AI & Data Workers to the Middle Class

Karya is a social enterprise bringing dignified, digital work, and upskilling to economically disadvantaged workers i...

Berkeley Haas Case Series  
Artificial Intelligence

Dynamic Execution Under Extreme Uncertainty: Navigating the Fluid AI Landscape in a Global Enterprise

A global retailer executive must present her Board of Directors with viable AI deployment options and next steps. How...

Berkeley Haas Case Series  
Culture

Steering Through Uncertainty: Lyft's Journey Towards Cultural Alignment in a Shifting Workplace Landscape

Just one year after making a public commitment to a fully flexible remote work policy, Lyft brought in a new CEO, Dav...

Berkeley Haas Case Series  
Product Development

Inclusive by Design: The Evolution of Google’s Product Design Practices

In 2015, a Google Pixel engineer realized the camera-based technology wasn’t tested on a variety of skin tones. It ne...

Berkeley Haas Case Series  
Governance

Perpetual Purpose Trust and Organically Grown Company: Rethinking Corporate Ownership for the Future

Is steward ownership the solution for mission-driven businesses facing the trade-off between purpose and profits? Org...

Berkeley Haas Case Series  
Innovation

Building India’s Leading E-Commerce Company: mjunction takes a LEAP

Mjunction is India's largest private sector e-commerce company by transaction value, and is more profitable than the ...

Berkeley Haas Case Series  
Entrepreneurship

Clearing Hurdles to Academic Startup Formation: How Editpep Became a Company

This case follows an academic startup, Editpep, as it encounters and overcomes hurdles in its early days. The case a...

Berkeley Haas Case Series  

Berkeley Haas Case Series

A new collection of business case studies from Berkeley Haas

The aim of the Berkeley Haas Case Series is to incite business innovation by clarifying disruptive trends and questioning the status quo.

Learn more