Topics

Topics Entrepreneurship
Entrepreneurship

Connect-in-Place: Startup Disrupts Socializing and Learning During COVID-19

Two UC Berkeley students forced into online classes during COVID-19 realized - due to their volunteer experiences cha...

  Berkeley Haas Case Series   01 Jul 2021
Entrepreneurship

Medinas Health: Building a Medical Equipment Marketplace

This case centers on the startup Medinas Health, a technology company based in Berkeley, California that aimed to inc...

  Berkeley Haas Case Series   01 Aug 2020
Entrepreneurship

Niantic Labs and the Professional Entrepreneur in the Silicon Valley: Google, Pokémon Go, and Beyond (Consolidated)

This case series focuses on the entrepreneurial career of John Hanke, a 1996 MBA graduate of the Haas School of Busin...

  Berkeley Haas Case Series   01 Jan 2020
Entrepreneurship

Niantic Labs and the Professional Entrepreneur in the Silicon Valley: Google, Pokémon Go, and Beyond

This case series focuses on the entrepreneurial career of John Hanke, a 1996 MBA graduate of the Haas School of Busin...

  Berkeley Haas Case Series   01 Nov 2019
Entrepreneurship

Back to the Roots Ventures (BTTR)

This case study focuses on Back to the Roots (BTTR), a company started by two founders while they were still students...

  Berkeley Haas Case Series   01 Jul 2015
Entrepreneurship

Nimble Storage: Scaling Talent Strategy Amidst Hyper-Growth

The Nimble Storage case study tells the story of a rapidly growing storage startup in Silicon Valley. The key protago...

  Berkeley Haas Case Series   10 Jun 2015
Entrepreneurship

Resilience at InterMune: A Journey Through the Valley of the Shadow of Death

This case study is about a California-based biotechnology company that has experienced many ups and downs throughout ...

  Berkeley Haas Case Series   10 Jun 2015
Entrepreneurship

3D Robotics: Disrupting the Drone Market

This case study focuses on 3D Robotics, a drone company with UAV platforms. The case study focuses on what 3DR should...

  Berkeley Haas Case Series   10 Feb 2015
Entrepreneurship

Chez Panisse: Building an Open Innovation Ecosystem

The Chez Panisse case study provides a brief history of the famous restaurant started by Alice Waters, but in the con...

  Berkeley Haas Case Series   29 Jun 2014
Entrepreneurship

Name Your Poisson: A Case of Fishy Decision-making

The case concerns a fictitious chain of restaurants, Poisson's. Different outlets have different amounts of wastage -...

  Berkeley Haas Case Series   30 Apr 2013
Entrepreneurship

Zoosk: Pivoting to Win the Dating Game

Alex Mehr and Shayan Zadeh founded Zoosk in 2007 and by 2012, the company had reached over $100 million in revenue. T...

  Berkeley Haas Case Series   09 Feb 2013
Entrepreneurship

Intellikine: Build-to-Sell in Biotech

The Intellikine case study provides an example of a biotech company where its management team, founders, and investor...

  Berkeley Haas Case Series   31 Jan 2013
Entrepreneurship

Wallit

Wallit is a service platform that provides location-based virtual 'walls' on which people can write via their smart p...

  Berkeley Haas Case Series   31 Jul 2012
Entrepreneurship

SpeedSim (A): Made to Exit!

The SpeedSim case study focuses on how mergers and acquisitions work in startup and entrepreneurial environments. It ...

  Berkeley Haas Case Series   31 Jul 2012
Entrepreneurship

Proteolix: A 'Me-Too' Success

In an industry rife with failures, Proteolix, a biotechnology company, was a rare success. The Proteolix case provide...

  Berkeley Haas Case Series   31 Jul 2012
Entrepreneurship

PixSense: Go-to-Market Strategy

In 2005, Faraz Hoodbhoy and Adnan Agboatwalla founded PixSense, a company that would solve the seemingly simple probl...

  Berkeley Haas Case Series   31 Jul 2012
Entrepreneurship

OncoMed Pharmaceuticals: Novel Anti-Cancer Stem Cell Therapeutics

The OncoMed case study illustrates the significant challenges facing a company that pursues novel therapies in the bi...

  Berkeley Haas Case Series   31 Jul 2012
Entrepreneurship

GE's ecomagination Challenge: An Experiment in Open Innovation

The GE ecomagination Challenge case study takes place in 2010 when Beth Comstock, chief marketing officer and senior ...

  Berkeley Haas Case Series   31 Jul 2012
Entrepreneurship

Alphabet Energy

Alphabet Energy was founded in 2009 with a new thermoelectric technology that had the potential to advance energy eff...

  Berkeley Haas Case Series   31 Jul 2012
Entrepreneurship

The Business Model of a University Research Lab

This case study teaches students how to think through the management of open innovation in the context of a different...

  Berkeley Haas Case Series   31 Aug 2011
Entrepreneurship

Veridicom: If You Build It, They Will Come

The Veridicom case study focuses on how a startup company identifies a potential promising opportunity. The case stud...

  Berkeley Haas Case Series   16 Jun 2011
Entrepreneurship

The Energy Biosciences Institute: A Novel Partnership or a Sellout?

The EBI case study is an open innovation case study. It documents a proposed partnership between the University of Ca...

  Berkeley Haas Case Series   31 Oct 2007
Entrepreneurship

Yahoo! Connected Life

Yahoo! Felt it needed to establish a brand presence beyond the PC and the Web browser, and move onto the platform tha...

  Berkeley Haas Case Series   30 Oct 2006
Entrepreneurship

Tellme Networks, Inc.

The Tellme Networks case study focuses on the company's future growth strategy in 2006. At the time, Angus Davis, co-...

  Berkeley Haas Case Series   01 Feb 2006
Entrepreneurship

The MU Chip

Mu Chip was a breakthrough in semiconductor technology, a microscopic chip that involves tags that emit radio signals...

  Berkeley Haas Case Series   19 Oct 2002
 

Berkeley Haas Case Series

A new collection of business case studies from Berkeley Haas

The aim of the Berkeley Haas Case Series is to incite business innovation by clarifying disruptive trends and questioning the status quo.

Learn more
Follow Us