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Entrepreneurship

Veridicom: If You Build It, They Will Come

The Veridicom case study focuses on how a startup company identifies a potential promising opportunity. The case stud...

  Berkeley Haas Case Series   16 Jun 2011
Finance

Valuing a Microfinance Institution (Or Private Growth Enterprise): Dealing with Uncertainty

The Valuing a Microfinance Institution (Or Private Growth Enterprise) case study provides students with a scenario wh...

  Berkeley Haas Case Series   31 Dec 2010
Strategy

MasterCard vs. Visa: The Fight for Mobile Payments

The MasterCard vs. Visa case study allows students to put themselves in the shoes of Visa CEO, Joseph Saunders as Vis...

  Berkeley Haas Case Series   31 May 2010
Strategy

Interuniversity Microelectronics Center (IMEC)

The IMEC case study allows students to discuss open innovation in the context of research organizations with industry...

  Berkeley Haas Case Series   08 Jul 2009
Strategy

Back to the Future: The Evolution of Sun Microsystems' Business Model (1982 to 2007)

This case study outlines the time period between 1982 and 2007 of Sun Microsystems. The case showcases the company's ...

  Berkeley Haas Case Series   30 Nov 2008
Entrepreneurship

The Energy Biosciences Institute: A Novel Partnership or a Sellout?

The EBI case study is an open innovation case study. It documents a proposed partnership between the University of Ca...

  Berkeley Haas Case Series   31 Oct 2007
Strategy

DreamCycles: Sustaining Growth

DreamCycles is an online retail store specializing in high-end road and mountain bikes. After nearly three years of c...

  Berkeley Haas Case Series   31 May 2007
Strategy

PAX Scientific

The PAX Scientific case study is a technology startup case that allows students to discuss how a science-driven inven...

  Berkeley Haas Case Series   30 Nov 2006
Innovation and technology

Dolby Laboratories, Inc.

Dolby had led the development of noise reduction technology in both the film and music industries and in 1992 decided...

  Berkeley Haas Case Series   30 Nov 2006
Strategy

Craigslist Online Community

Online community, 'CRAIGSLIST' was an early winner on the Internet, but by 2001, the pioneer was running out of money...

  Berkeley Haas Case Series   30 Nov 2006
Entrepreneurship

Yahoo! Connected Life

Yahoo! Felt it needed to establish a brand presence beyond the PC and the Web browser, and move onto the platform tha...

  Berkeley Haas Case Series   30 Oct 2006
Leadership

Making the Case Method Work for You

A description of the purpose, process, and efficacy of the case method as a learning tool.

  Berkeley Haas Case Series   30 Jul 2006
Entrepreneurship

Tellme Networks, Inc.

The Tellme Networks case study focuses on the company's future growth strategy in 2006. At the time, Angus Davis, co-...

  Berkeley Haas Case Series   01 Feb 2006
Marketing

WorldCom: 'Generation D'

The Worldcom case study takes place in 2000-2001 when the company's 'Generation D' advertising campaign was launched....

  Berkeley Haas Case Series   30 Nov 2004
Strategy

Mark Logic

The Mark Logic case study takes place in 2004 when Paul Pedersen, founder of Mark Logic, is at a crossroads about whi...

  Berkeley Haas Case Series   30 Nov 2004
Human resource management

Cisco Systems: Developing a Human Capital Strategy

Like many technology organizations in the late 1990s, Cisco was booming. It grew so quickly, in fact, that it was bri...

  Berkeley Haas Case Series   14 Oct 2004
Entrepreneurship

The MU Chip

Mu Chip was a breakthrough in semiconductor technology, a microscopic chip that involves tags that emit radio signals...

  Berkeley Haas Case Series   19 Oct 2002
Strategy

zipRealty: Leading a Start-up to the Next Level

Start-up company zipRealty is a real estate brokerage that leveraged the Internet on the belief that selling or buyin...

  Berkeley Haas Case Series   30 Nov 2001
Marketing

Palm Computing in 1994

In 1992, Palm Computing was founded to create add-on software for the emerging Personal Digital Assistant (PDA) marke...

  Berkeley Haas Case Series   30 Nov 2000

 
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Berkeley Haas Case Series

A new collection of business case studies from Berkeley Haas

The aim of the Berkeley Haas Case Series is to incite business innovation by clarifying disruptive trends and questioning the status quo.

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