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Product Development

Inclusive by Design: The Evolution of Google’s Product Design Practices

In 2015, a Google Pixel engineer realized the camera-based technology wasn’t tested on a variety of skin tones. It ne...

Berkeley Haas Case Series 01 Jan 2025

Governance

Perpetual Purpose Trust and Organically Grown Company: Rethinking Corporate Ownership for the Future

Is steward ownership the solution for mission-driven businesses facing the trade-off between purpose and profits? Org...

Berkeley Haas Case Series 01 Jul 2024

Innovation

Building India’s Leading E-Commerce Company: mjunction takes a LEAP

Mjunction is India's largest private sector e-commerce company by transaction value, and is more profitable than the ...

Berkeley Haas Case Series 01 Jul 2024

Entrepreneurship

Clearing Hurdles to Academic Startup Formation: How Editpep Became a Company

This case follows an academic startup, Editpep, as it encounters and overcomes hurdles in its early days. The case a...

Berkeley Haas Case Series 01 Jul 2024

Healthcare

Siemens Healthineers: A Digital Journey

The case delves into the digital transformation journey of Siemens Healthineers (SHS), a prominent player in the medi...

Berkeley Haas Case Series 01 Apr 2024

Leadership

Maersk: Driving Culture Change at a Century-Old Company to Achieve Measurable Results

An experienced operations executive arrived to interview at Copenhagen’s A.P. Møller - Maersk—one of the world’s larg...

Berkeley Haas Case Series 01 Apr 2024

Berkeley Haas Case Series

A new collection of business case studies from Berkeley Haas

The aim of the Berkeley Haas Case Series is to incite business innovation by clarifying disruptive trends and questioning the status quo.

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