Hope and Grit: How Human-Centered Product Design Enhanced Student Mental Health

by Dave Rochlin

Two organizations focused on tech-based health innovation partner to improve mental health in young adults. In this 'tech for good' project, Hopelab and Grit Digital Health used human centered product design to create an app. With the core needs of users at the forefront, the team designed an app both with and for college students to combat loneliness, a prevalent issue that led to other problems such as depression, anxiety, and risk of dropout. The team also applied systems thinking to this 'Wicked Problem' to address root causes, resulting in their Nod app that improved outcomes for college students.

Learning Objectives

1) Highlight how human-centered design is used as tool for product/platform development. 2) Feature an example of the growing “tech for good” movement, i.e. developing and leveraging technology as part of responsible business initiatives. 3) Illustrate the use of an impact assessment the theory of change model to define outcomes and achieve positive (pro-social) goals.


Pub Date: January 1, 2022

Discipline: General Management

Subjects: Design thinking, Innovation, Mental health, Product development, Technology and analytics

Product #: B5995-PDF-ENG

Industry: Technology

Geography: United States

Length: 9 page(s)

Berkeley Haas Case Series
Berkeley Haas Case Series The Berkeley Haas Case Series is a collection of business case studies written by faculty members at the Haas School of Business. Cases are conceived, developed, written, and published throughout the year, on subjects ranging from entrepreneurship and strategy to finance and marketing. Each case includes a teaching note for use in the classroom.


Berkeley Haas Case Series

A new collection of business case studies from Berkeley Haas

The aim of the Berkeley Haas Case Series is to incite business innovation by clarifying disruptive trends and questioning the status quo.

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