The Future of Org1: In Invitae or Out?

by Heather Whiteman

This case centers on technologist and founder Alex Furman of the genetics testing company Invitae. At Invitae, Furman reimagined his human resources (HR) department by building a piece of custom people analytics software. The case discusses some of the use cases of this approach and asks whether Furman should spin the project off, thus introducing the bigger question of whether a ‘home-grown’ technology system can continue to grow within a single company or whether it requires more dedicated resources to succeed.


Pub Date: January 1, 2023

Discipline: Human Resource Management

Subjects: Accountability, Human Resource Management, Human Resource Ethics, Software, Teams, Employee Engagement, Employee Retention, Entrepreneurship

Product #: B6025-PDF-ENG

Industry: Software Publishing, Technology, Genomics

Geography: United States

Length: 10 page(s)

Berkeley Haas Case Series
Berkeley Haas Case Series The Berkeley Haas Case Series is a collection of business case studies written by faculty members at the Haas School of Business. Cases are conceived, developed, written, and published throughout the year, on subjects ranging from entrepreneurship and strategy to finance and marketing. Each case includes a teaching note for use in the classroom.


Berkeley Haas Case Series

A new collection of business case studies from Berkeley Haas

The aim of the Berkeley Haas Case Series is to incite business innovation by clarifying disruptive trends and questioning the status quo.

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