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Inclusive by Design: The Evolution of Google’s Product Design Practices
McElhaney, Kellie A., Zena Barakat, Ishita Rustagi, Genevieve Smith, and Jorge Alejandro Barrios Gonzalez
Publication date: 1/1/2025, pages 1-9

In 2015, a Google Pixel engineer realized the camera-based technology wasn’t tested on a variety of skin tones. It needed to work for everyone - but he lacked resources to adequately address the need. Poor recording of darker skin tones was a problem known among camera makers for decades which Google’s Diversity Programs Manager Annie Jean-Baptiste already knew as a first generation Haitian-American woman. Her work to solve that immediate problem led to her managing a new Product Inclusion & Equity team that inspired culture change by creating tools, resources and expertise to ensure Google was truly creating products for all.
 


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