All Cases

Case Information
Roche Pakistan (A): Turning Around an Organization Through Cultural Transformation
Chatman, Jennifer A.
Publication date: 10/1/2017, pages 1-13

The Roche Pakistan case focuses on a country in Roche Global's portfolio facing challenges. Farrukh Rehan was hired to turnaround the organization which missed its revenue targets for three years in a row, had low morale, and had not launched a new product in eight years. Rehan decided to fix the culture first in order to ensure future business results. The (A) case outlines how Rehan transformed the culture and the (B) case outlines the results, challenges, and future issues. This case provides students with an international study, featuring Pakistan, that could proxy for organizational cultural transformations in developing markets.
 


Educators may request a complimentary preview before purchasing. To find out more, please read about our Copyright Permission Request Form.


Berkeley Haas Case Series

A new collection of business case studies from Berkeley Haas

The aim of the Berkeley Haas Case Series is to incite business innovation by clarifying disruptive trends and questioning the status quo.

Learn more
Follow Us