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Berkeley Haas Case Series

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Deborah Cullinan and Yerba Buena Center for the Arts
Callanan, Laura , Jane Wei-Skillern, and Amy O' Callaghan
Publication date: 9/15/2014, pages 1-24

The case describes the work of Deborah Cullinan in her new role as executive director of Yerba Buena Center for the Arts (YBCA). It explores how she navigates challenges including staff fatigue resulting from a constant push for innovation under her predecessor; skepticism that the focus on the community will diminish artistic excellence; questions about Cullinan’s ability to manage a large institution; changes to the Yerba Buena Gardens complex; a fraught environment in which community members are being priced out of San Francisco by the influx of tech companies, potentially altering the character of the city forever.
 


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