Patagonia and the University of California, Berkeley have joined forces to present a first-of-its-kind case competition open to graduate students across the country seeking to redefine the relationship between business and a healthy planet.
Register Your Team
Are you a graduate student at a U.S. based university who is interested in changing consumption and production patterns to reduce the impact on the environment?
Be on the lookout for event registration information, available this fall.
Competition Rules and Information
Please click here to download the official competition rules, including information about forming teams, the case, and proposal selection criteria.
The Patagonia Eco Innovation Case Competition is a new addition to Berkeley-Haas, and reflects our mission to develop leaders who will redefine how we do business.
This student case competition presents a current, real-life, sustainability issue that Patagonia faces. Their senior leadership team is looking for your innovative ideas on how to best address the case. Successful teams will be able to tackle the interconnected business and sustainability challenge that the case introduces.
The competition will take place in two rounds after the case is revealed in January 2017. A team of Patagonia judges will review the first round of submissions and select eight finalists teams to travel to the Haas School of Business and present their solutions to Patagonia executives in person.
December 18, 2016: All teams must register to participate
January 20, 2017: Case delivered to entrants
February 2017: Final case deliverable due
March 2017: Finalist teams announced
April 2017: Final event at the Haas School of Business
Answers to submitted questions about team formation and the competition are now available and can be viewed by clicking here. Questions about the case can be submitted beginning in January 2017 and will be released online and emailed to teams on January 20th, 2017.
The team with the winning project will receive a cash prize of $10,000; the runners up will be awarded $5,000 and $2,500 respectively. All eight finalist teams will have the opportunity to engage with Patagonia executives at the Haas School of Business during the final competition round.
The winning team will also see their business solution in action at Patagonia. They will receive a trip over Memorial Day Weekend 2017 to experience Patagonia's culture and discuss the implementation of their business solution at headquarters in Ventura, California. Surfing and exploring with the Patagonia team included!
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